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Arizona desert landscape with saguaro cacti and mountains.
Arizona desert landscape with saguaro cacti and mountains.
Arizona desert landscape with saguaro cacti and mountains.

Smarter media starts with a better plan.

Desert Edge Media is an independent media planning and buying partner helping brands make smarter decisions about where, when and how to invest their media dollars.

Monitor performance, identify opportunities and continually improve the investment.

MANAGE

Negotiate and place media across the channels that make sense for the plan.

BUY

Monitor performance, identify opportunities and continually improve the investment.

MANAGE

Negotiate and place media across the channels that make sense for the plan.

BUY

Build the strategy around your audience, objectives and budget.

PLAN

WHAT WE DO

Strategy built around your business. Not a media channel.

Understand the goal first. Build the media plan second.

Desert Edge builds thoughtful media strategies around your audience, your goals and your budget. From traditional media to today's connected TV, streaming and audio platforms, every recommendation has a reason behind it.

Clear communication with transparent recommendations

and a focus on proven results.

ACCOUNTABLE

Senior-level strategy and hands-on involvement from planning through execution and reporting.

EXPERIENCED

Clear communication with transparent recommendations and a focus on

proven results.

ACCOUNTABLE

Senior-level strategy and hands-on involvement from planning through execution and reporting.

EXPERIENCED

Media guidance without the obligations to specific platforms, publishers or vendors. 

INDEPENDENT

THE DESERT EDGE

A better approach to media.

You don't need a bigger agency. You need the right strategy.

Desert Edge provides focused, senior-level media expertise without the layers of a traditional agency—just thoughtful strategy, direct communication and recommendations built around your business.

Extend your reach through print, direct mail and other proven traditional media.

TRADITIONAL &
PRINT MEDIA

Build real-world visibility through out-of-home media, sponsorships and activations.

OUT-OF-HOME & ACTIVATIONS

Attract listeners through radio, streaming audio, podcasts and host-read endorsements.

STREAMING
AUDIO & RADIO

Reach audiences across CTV, streaming platforms and traditional television.

CONNECTED & STREAMING TV

MEDIA CAPABILITIES

The right media. In the right places.

Every media plan starts with the audience.

Desert Edge evaluates the full media landscape to determine where your audience is spending time and which channels will maximize reach.

Extend your reach through print, direct mail and other proven traditional media.

TRADITIONAL &
PRINT MEDIA

Build real-world visibility through out-of-home, sponsorships and activations.

OUT-OF-HOME & ACTIVATIONS

Extend your reach through print, direct mail and other proven traditional media.

TRADITIONAL MEDIA
& PRINT

Build real-world visibility through out-of-home media, sponsorships and activations.

OUT-OF-HOME & ACTIVATIONS

Attract listeners through radio, streaming audio, podcasts and host-read endorsements.

STREAMING
AUDIO & RADIO

Reach audiences across CTV, streaming platforms and traditional television.

CONNECTED & STREAMING TV

MEDIA CAPABILITIES

The right media. In the right places.

Every media plan starts with the audience.

Desert Edge evaluates the full media landscape to determine where your audience is spending time and which channels will maximize reach.

Independent media review and strategic guidance without ongoing media buying or management.

Full-Scale Media Partnership

​

Expanded strategic supportfor larger, more complexmedia programs requiringgreater coordination.

COMPASS

Strategic Media Consulting

SUMMIT

 

Extend your reach through print, direct mail and other proven traditional media.

TRADITIONAL MEDIA
& PRINT

Build real-world visibility through out-of-home media, sponsorships and activations.

OUT-OF-HOME & ACTIVATIONS

WAYS TO WORK TOGETHER

The right level of support.

Every business has different media needs.

Desert Edge offers flexible ways to work together—from focused media support to comprehensive strategy and management.

Broader planning and buying support for multi-channel campaigns across up to three media categories.

Expanded
Media Strategy

ELEVATE

Planning and buying for targeted campaigns across
up to two media categories with defined media needs.

Focused
Media Support

Independent media review and strategic guidance without ongoing media buying or management.

Strategic Media Consulting

COMPASS

Expanded strategic support for larger, more complex media programs requiring greater coordination.

Full-Scale
Partnership

DISCOVER → PLAN → EXECUTE → OPTIMIZE 

You focus on your business. We’ll focus on making the media make sense.

HOW WE WORK

A clear process. A smarter media plan.

Good media doesn’t start with a rate card. It starts with understanding your business.

From the first conversation through ongoing optimization, Desert Edge keeps the process focused, collaborative and transparent.

Your media partner, from day one.

Adam Haught

Founder & Principal Strategist

Desert Edge Media was built around a simple idea: brands deserve thoughtful media strategy without the layers, handoffs and complexity of a traditional agency.

​

With more than eight years of media planning and buying experience, Adam has led media strategy for one of Arizona’s leading destination marketing organizations and managed campaigns across markets throughout the United States, Canada and the United Kingdom.

​

At Desert Edge, Adam works directly with clients from strategy through execution—bringing senior-level experience and a practical, audience-first perspective to every plan.

Visit Adam Haught's LinkedIn profile
Visit Adam Haught's LinkedIn profile

MEET THE FOUNDER

Adam Haught, Founder and Principal Strategist of Desert Edge Media, smiling for a professional portrait.

Your media partner, from day one.

Desert Edge Media was built around a simple idea: brands deserve thoughtful media strategy without the layers, handoffs and complexity of a traditional agency.

​

With more than eight years of media planning and buying experience, Adam has led media strategy for one of Arizona’s leading destination marketing organizations and managed campaigns across markets throughout the United States, Canada and the United Kingdom.

​

At Desert Edge, Adam works directly with clients from strategy through execution—bringing senior-level experience and a practical, audience-first perspective to every plan.

Adam Haught

Founder & Principal Strategist

Visit Adam Haught's LinkedIn profile

WAYS TO WORK TOGETHER

The right level of support.

Every business has different media needs.

Desert Edge offers flexible ways to work together—from focused media support to comprehensive strategy and management.

Independent media review and strategic guidance without ongoing media buying or management.

Strategic Media Consulting

COMPASS

Expanded strategic support
for larger, more complex
media programs requiring
greater coordination.

Full-Scale Media Partnership

SUMMIT

Broader planning and buying support for multi-channel campaigns across up to three media categories.

Expanded Media Strategy

ELEVATE

Planning and buying for targeted campaigns across up to two media categories with defined media needs.

Focused Media Support

EDGE

WAYS TO WORK TOGETHER

The right level of support.

Every business has different media needs.

Desert Edge offers flexible ways to work together—from focused media support to comprehensive strategy and management.

Independent media review and strategic guidance without ongoing media buying or management.

Strategic Media Consulting

COMPASS

Expanded strategic support for larger, more complex media programs requiring greater coordination.

Full-Scale Media Partnership

SUMMIT

Broader planning and buying support for multi-channel campaigns across up to three media categories.

Expanded Media Strategy

ELEVATE

Planning and buying for targeted campaigns across up to two media categories with defined media needs.

Focused Media Support

EDGE

SUMMIT

ELEVATE

EDGE

WAYS TO WORK TOGETHER

The right level of support.

Every business has different media needs.

Desert Edge offers flexible ways to work together—from focused media support to comprehensive strategy and management.

Independent media review and strategic guidance without ongoing media buying or management.

Strategic Media Consulting

COMPASS

Expanded strategic support
for larger, more complex
media programs requiring
greater coordination.

Full-Scale Media Partnership

SUMMIT

Broader planning and buying support for multi-channel campaigns across up to four media categories.

Expanded Media Strategy

ELEVATE

Planning and buying for focused campaigns across up to two media categories with defined media needs.

Focused Media Support

EDGE

Desert Edge offers flexible ways to work together—from focused

media support to comprehensive strategy and management.

Every business has different media needs.

​

The right level of support.

WAYS TO WORK TOGETHER

LET'S TALK MEDIA

Let’s make your media work harder.

Whether you’re planning your next campaign, looking for a fresh perspective or figuring out where to start, let’s talk. No commitment required.

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